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Levi's x Envisions
This was a pair of Levi’s jeans

This one for Levi’s a ims to inspire people to not throw old jeans away, but to rework them into new items. We shot it right here in Eindhoven wearing our best pair of jeans, as Levi’s ad agency in London was looking over our shoulder via webcam.

Make a denim Basket

Reunforce bio plastic

Weave with denim

Make a denim Basket

Reunforce bio plastic

Weave with denim

Credits

Advertising agency:
Exposure Londen
Client:
Levi’s x ADF
Production:
Blickfänger
Director:
Wouter Kooken
Producer:
Irene Hanenberg
DOP:
Youp Kruijsdijk
Gaffer:
Marc Roodhart
Best boy:
Rolf Roodhart
Art direction:
Eefje Dagevos
Post production:
Levi's
Photographer:
Ronald Smits
Talent:
Sanne Schuurman, Fred Erik
Levis 5
Levis 3
Levis 4
Levis 1